The reduced form absorbs up to several times better than ubiquinone — the single clearest "pay more, get more" story in the longevity aisle. Also feeds the statin-support narrative in Track 13.
A century-old molecule riding the newest longevity research — muscle AND brain narratives in one tub. The best value-per-serving in the entire portfolio and a natural bridge into Track 06.
The crossover money-maker: longevity customers with beauty budgets. One scoop serves joint, skin and "healthspan" stories at once — the widest claim surface of any powder we make.
The NAD+ story without the NMN legal exposure — NR keeps the same biohacker audience with a cleaner regulatory route. Position it as the "next generation" and the story sells itself.
The "longevity vitamin" headline-grabber — tiny doses, premium prices, and a mushroom story that pairs naturally with the lion's-mane culture already in your audience.
Mitophagy is the most scientific-sounding word in wellness right now — and it belongs to one ingredient. Patent-anchored clinical backing means your label can borrow real science, not vibes.
The US FDA has excluded NMN from dietary supplements (drug-exclusion rule, enforced since 2022) — NMN shipments to the US face detention and listing removal. We build longevity lines on NR, ergothioneine and urolithin A instead. This track also requires written confirmation from a licensed in-market agent or counsel before production — we schedule that review as step one, not as an afterthought.
Send your target market and dosage form — we'll come back with a formula outline, sample timeline and indicative pricing, usually the same business day.
